JANZZ connects global skills

JANZZ connects global skills

Guest contribution on www.land-der-erfinder.ch by Stefan Winzenried, CEO and CMO of 4uGroup AG, the operator of JANZZ.jobs.

 

The idea of JANZZ rests on the conviction that there is nothing the world does not know; nothing it cannot do. The pool of knowledge, the different talents, the individual capabilities and the experience of around seven billion people and millions of companies are inexhaustible. JANZZ is the first online platform which is able to gather the encompassing skills worldwide, to concentrate them and to make them usable in an intelligent manner.

 

 

A fundamental problem of the market

The American scientists Peter A. Diamond and Dale T. Mortensen and the dual British-Cypriot citizen Christopher A. Pissarides have won the 2010 Nobel Prize in economics. Their model is furthering the understanding of how mismatch problems affect the functioning of markets – not least the labour market. A lack of symmetry between different search mechanisms and the resulting imbalance between supply and demand often thwart the closing of a business transaction. In other words, the classical assumption of “perfect markets”, consisting of supposedly fully informed participants and a balanced supply and demand, is proven wrong. Markets are rather determined by incompletely informed and hesitating suppliers and demanders (e.g. employers and employees) who watch for better alternatives. As a result, only a rough balance between supply and demand is achieved at high costs in terms of time and money. “Matching problem” is the name of the game.

 

The more information the better?

One might be tempted to think that the Internet, making more information available than ever, has solved that problem. However, the digital age was and still is primarily characterized by one theme: search. Thus Internet users looking up any arbitrary term in a search engine like Google are flooded with a massive amount of search results – most of them having little to no relevance to what the user was looking for. The amount of available information is both massive and unmanageable. Countless users are therefore surfing the Net for hours without finding what they are looking for. The problem of search frictions, thus, is currently more relevant than ever. That is where JANZZ with its principle of symmetric high-quality matchmaking comes in.

 

Technology of the future

Matching, simply put, is about finding the right lid for a pot – and the other way round. Economically speaking, it means merging the supply and demand for a particular product or service. JANZZ is the first platform to be based on the revolutionary Web 3.0, allowing for the first time the handling of the rapidly growing, sheer overwhelming amount of information on the Internet.
Web 3.0 and its application JANZZ can be compared to the replacement of classical road maps with the new, convenient navigation systems: instead of having to fight one’s way through an unfathomable flood of information, a modern navigation system provides only relevant information, presenting it in a user-friendly way. 

 

How Web 3.0 functions

JANZZ has conducted pioneering work and paved the way for further applications. Web 3.0 – also known as Semantic Web – enables computers, for the first time, to not only read data but to “comprehend” and interpret it. In the Web as we know it, including the numerous Web 2.0 applications, information for complex applications has been only of limited intelligence.

 

 

One platform connecting all languages

Established search engines do not know whether to connect a term such as “bank” to a financial institution or a river. JANZZ, on the other hand, automatically makes a connection between terms such as carpenter, cabinetmaker and joiner. That principle is not only applied to professions but also to skills, abilities and experience. In connection to carpenters, for example, JANZZ also properly categorizes specializations such as “windows and doors” as well as experience such as “restorations”, while aligning functions such as “master joiner” or “CEO ”. And, of highest importance in our globalized world, all that occurs cross-linguistically. Thus, an English term like “bank” is not only identified as a financial institution or as part of a river, but is also automatically connected to its equivalent in other languages, for example “banque” and “rive” in French. So no matter in what language a skill is entered, JANZZ displays the current demand for it anywhere in the world. Users only need to insert what they are looking for, and JANZZ takes care of the rest. The more accurately defined the criteria, the more precise the search results. The ontology behind JANZZ constantly learns, develops and grows along with the increasing number of users who inevitably insert terms that are unknown or only partially known to the system at that point. By sharing the skills of its users, JANZZ is not only a vibrant reflection of those users but of the entire market. That is why everybody benefits from a continuously more complete image of all skills that can be accessed globally.

 

From searching to being found

The Web 3.0 technology of JANZZ allows, for the first time, the matching of one complex catalogue of criteria with another complex catalogue of criteria in an easy, fast and lowpriced way. In cases of a precise match of supply and demand of the registered skills, both parties are automatically notified. The matching of relevant criteria is what generates the essential additional value of JANZZ in contrast to traditional online platforms. JANZZ users do not search – there is no “search” in JANZZ. “Being found” is the name of the game. And JANZZ finds only what each user has defined as relevant. With JANZZ, the endless search through the Internet inevitable so far, consuming considerable time and money, has become a thing of the past.

 

 

Getting the skills where they are needed

JANZZ can be used for all aspects of life. Be it for private or professional success, for employees or employers, individuals or corporations. No matter what profession or business, whether permanent employment or temporary mandates, full-time or part-time jobs, paid by the hour or per project, whether local, regional, countryor worldwide. Once skills and factors such as type of contract, place of work, specializations, salary or knowledge of languages are registered in the skills database, they are permanently aligned with the available demand, constantly offering the chance for a perfect match. In addition, JANZZ is the perfect tool to efficiently face demographic challenges. Retired individuals, for example, can continue to offer their skills, perhaps on the basis of occasional assignments. In the industrialized countries of the West, where more and more employees are retired (among them highly specialized personnel), a vast amount of skills is lost to the labour market. With JANZZ, those skills can still be utilized where needed.

 

 

Skills: central to emerging and industrialized markets

In recent years, the economic growth of emerging markets has often outpaced that of the industrialized western states. The current situation can be roughly summarized as follows: while the West has most of the world’s knowhow, it increasingly lacks the projects to make economic use of them all. Emerging markets, on the other hand, have plenty of projects yet lack the know-how to realize them. On JANZZ, everybody can see instantly where his or her skills are currently required or where he or she will find the skills required – worldwide, easy and totally secure.

 

Internal skills management for corporations

As of the third quarter of 2012, JANZZ will offer SaaS (Software as a Service). Corporations will thereby acquire the ability to structure and manage the skills and experience of their employees worldwide. Large and globally operating firms, in particular, can optimally use their available resources and efficiently invest in those they are lacking. Optimizing employment not only lowers the general costs but also generates new opportunities for revenue. JANZZ, in other words, is an indispensable skills-management tool for daily use.

 

No compromises on security

JANZZ attaches great importance to security and the protection of privacy and is therefore guided by the strictest standards. There is no direct connection to social media platforms. The phased anonymity, where users decide in gradual steps what part of their information to declassify, further guarantees maximum data security. Due to the anonymity, the focus shifts to objective criteria such as knowledge, abilities and experience. Elements such as name, origin, age or gender are initially factored out, and a refusal is easy for both parties due to the anonymity.

 

 

Added value by using the full potential

Gathering and intelligently utilizing skills creates a whole new level of potential for the global exchange of knowledge and abilities. JANZZ has a vision: to match any available skill in the world with the adequate task, job or project. Individuals, businesses and whole countries are provided with a wide range of new opportunities, mirroring the economic realities of the 21st century. JANZZ sets benchmarks in our globalized world, where efficiency and effectiveness represent some of the most crucial keys to success. The platform enables maximum focus on results for each business, branch or skill. For these reasons, JANZZ has implemented its vision of a platform where any skill – the most important resource of the 21st century – can be found, compared and exchanged in real time. Thereby, JANZZ has possibly solved the mismatch problems and the imbalance between supply and demand prevailing in labour markets, an issue which has occupied economists and other scientists for years.

 

guest author:

 

 

After completing his education, Stefan Winzenried worked as an adviser and creative and strategic consultant in various agencies in Switzerland, Europe and the US. After working as a senior producer in major agency networks, he founded advertising, art & ideas ltd. as a business communications agency, and has successfully managed it for 15 years, in the capacities of CEO and CCO. Since 2010, Stefan Winzenried has also served as CEO and CMO of 4uGroup, the operator of JANZZ. 

 

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